FASHION AND CRAFTING BUSINESS RUN BY YOUNG ENTREPRENEURS
Becoming the part of the world with independent spirit, the youth must be financially settled. After graduating high school some teenagers come to universities while some other find a place to work. Most of their intention actually to become a success person with financially well established. There are a lot of career options for those young people. Indonesians people are directed to two options, becoming an employee of a company or build own business. Some people prefer to work with a company while others prefer to start their own business. Even they start make the business while they are still a students. For examples, fashion and crafting business are done by universities students.
For cities with a number population of students like Jakarta, Yogyakarta, and Bandung, crafting business is the most popular among universities students. Jakarta noted for the capital luxury products and indie music merchandise crafting, number of clothing line are famous from Bandung, and crafting business are popular among Yogyakarta students. The cities show what is called crafter economy or creative economy. A "crafter" is a creative person - a Creative (Wo)Man - who doesn't want to adjust to existing boundaries, and who would rather create the world. In the Crafter Economy, or creative economy, money and profit are not driving forces. The driving forces are the satisfaction of creating and exchanging ideas and knowledge (Bengtsen and Bengtsen).
One of the most famous crafting business in Yogyakarta nowadays is sewing craft category. The products include a number of fabrics for hijab, brooches, key chains, beads craft, crochet, and knitting craft. Most of The consumers of these products are women. Moslem has become the largest population in Indonesia so that the lesson for women to wear hijab is familiar to the people. Plus the trend of hijab in Indonesia today is very good. The creation of hijab form inspired the young entrepreneurs for produced the fabrics for fashion intention. So does brooches nowadays made for the equipment as well as accessories for women and their hijab. The brooches are made from waste fabrics, crocheted or knitted thread beads, or felt. Sewing is the most popular methods for this craft. Rather than being a consumer, a crafter becomes a manufacturer; the end result of a night on the couch isn't three hours of empty space, but a scarf, toy or handmade holiday ornament that one can give away, keep or sell (Tiffany).
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